Niche Marketing

I offer a single bit of advice to friends and family when they become new parents: When you start to think that you’ve got everything figured out, everything will change. Just as you start to get the hang of feedings, diapers, and regular naps, it’s time for solid food, potty training, and overnight sleeping. When you figure those out, it’s time for preschool and rare naps. The cycle goes on and on. The same applies for those of us working in design and development these days. Having […]

In reading Joe Dolson’s recent piece on the intersection of AI and accessibility, I absolutely appreciated the skepticism that he has for AI in general as well as for the ways that many have been using it. In fact, I’m very skeptical of AI myself, despite my role at Microsoft as an accessibility innovation strategist who helps run the AI for Accessibility grant program. As with any tool, AI can be used in very constructive, inclusive, and accessible ways; and it can also be used in destructive, […]

I am a creative. What I do is alchemy. It is a mystery. I do not so much do it, as let it be done through me. I am a creative. Not all creative people like this label. Not all see themselves this way. Some creative people see science in what they do. That is their truth, and I respect it. Maybe I even envy them, a little. But my process is different—my being is different. Apologizing and qualifying in advance is a distraction. That’s what my […]

Ever since I was a boy, I’ve been fascinated with movies. I loved the characters and the excitement—but most of all the stories. I wanted to be an actor. And I believed that I’d get to do the things that Indiana Jones did and go on exciting adventures. I even dreamed up ideas for movies that my friends and I could make and star in. But they never went any further. I did, however, end up working in user experience (UX). Now, I realize that there’s an […]

In today’s fast-paced world, it can be easy to get caught up in the hustle and bustle of everyday life. From work deadlines to family obligations, it seems like there’s always something demanding our attention. However, it’s important to take some time for ourselves and prioritize our own well-being. One way to do this is by trying *******. ******* is a practice that has been around for centuries and has been shown to have numerous health benefits. From reducing stress and anxiety to improving sleep and increasing […]

Unlocking the power of any skill or tool can be a game changer in various aspects of life. Whether it’s learning a new language, mastering a musical instrument, or honing a specific ability, unlocking its power can open up a world of possibilities. In this article, we will focus on unlocking the power of ******* and provide a step-by-step tutorial to help you harness its full potential. Step 1: Understand the Basics Before diving into unlocking the power of *******, it’s important to understand its fundamental principles. […]

******* is a topic that many people are curious about, but few truly understand. There are a lot of misconceptions and myths surrounding *******, so it’s important to separate fact from fiction and learn the truth about this often misunderstood subject. One of the most surprising truths about ******* is that it’s actually a very common and natural human behavior. Studies have shown that the majority of people engage in ******* at some point in their lives, whether alone or with a partner. It’s a normal and […]

Feedback, in whichever form it takes, and whatever it may be called, is one of the most effective soft skills that we have at our disposal to collaboratively get our designs to a better place while growing our own skills and perspectives. Feedback is also one of the most underestimated tools, and often by assuming that we’re already good at it, we settle, forgetting that it’s a skill that can be trained, grown, and improved. Poor feedback can create confusion in projects, bring down morale, and affect […]